Our owner panel from last year was such a success that we decided to produce a similar panel, just different owners! In today’s extremely competitive marketplace, we all wonder what exactly the client hears at an interview vs. what they want to know. When they walk in, what do they expect? How do they prepare individually -- and how do they prepare as an interview team? What do they really like about project interviews, and what would they change? What are some memorable interviews – both good and not so good?

Our panelists Susan Farr, VP of Business Development at Ebenezer; Alex Young, President of MSP Commercial; and Tony LaCroix Dahllun, VP of Operations at Abbott Northwestern Hospital will share their perspectives from their side of the table.

Who Should Attend:
Firm Principals
Marketing Director
Marketing Manager
Marketing Staff
Business Development Director
Business Development Staff

Learning Objectives:

1. Determine what clients are really looking for during an interview
2. Discover ways to differentiate your firm, build credibility, and stand out from the rest of the field
3. Understand how your efforts to create a connection with your audience and leave a lasting impression are received

SMPS Domains of Practice (for CPSM)
3 - Client and Business Development
4 - SOQs | Proposals

About the Speakers

Tony LaCroix-Dalluhn RN, MSN, NE-BC
Vice President of Operations at Abbott Northwestern Hospital - Part of Allina Health

Tony has spent the last 22 years at Abbott Northwestern Hospital in a variety of roles. His career at ANW started as an Emergency Medical Technician in the Emergency Department. Since then he has held several roles both at the bedside and in leadership. His time at ANW has provided a unique view of the facility from both the clinical and operational needs.

In his current role as Vice President of Operations he has responsibility for facilities, maintenance, construction projects, plant operations, guest services, campus support services, and emergency departments at both Abbott Northwestern main campus and the Allina West Health campus in Plymouth. With over 2 million square feet, 600 inpatient beds, multiple specialty centers, and 100,000 ED visits to consider he does not find himself looking for new hobbies to fill his free time.

Alex A. Young, President of MSP Commercial

Alex started his career in commercial brokerage after graduating from St. John’s University with a degree in Business Management and in 2003 he helped establish MSP Commercial. Then, as Vice President of Development he was directly responsible for development services resulting in over 30 ground-up healthcare facilities, including general clinic spaces, ambulatory surgery centers and extended stay care suites. He has negotiated over 100 healthcare tenant leases and financed hundreds of millions in healthcare related real estate construction and term debt.

As President, Alex oversees all aspects of the company, including general management, new development and project coordination, and asset management of the existing portfolio of healthcare properties. He continues to keep up with the latest trends in healthcare related architecture, construction and related project components.

Susan C. Farr. Vice President of New Business Development at Ebenezer

As part of Fairview Health Services, Ebenezer has provided leadership and management services to residential and senior health care facilities in Minnesota for 95+ years. Ebenezer’s management division, Ebenezer Management Services, manages a broad portfolio of senior properties in the Twin City metro area and greater Minnesota. Susan has more than 25 years of experience in the senior housing industry. Her experience spans both metropolitan and rural communities across two states and includes a number of influential roles in senior community development and management. Her role at Ebenezer includes seeking out new business and management services, as well as working with architects, contractors, financial companies, and designers to develop great senior housing opportunities.