Your team is missing business opportunities because too many members of the team don’t have the skills you have cultivated over years of focusing on clients. And these skills are paramount because, as a professional services firm, you can’t just sell your service, you have to sell it in conjunction with the people who deliver it.

No one is in a better position to promote your business than the professional staff. They’re so often in the right place at the right time, but they’re simply failing to make the most of that position. They're not asking the right questions, not listening for references about future projects, and not leading conversations toward business. They’re not converting customer service challenges into productive sales conversations. They’re not getting out in the field and networking as much as they could be -- and when they do network, they’re simply not as effective as they could be. They resist participating in interviews, and when they do participate, they flat-line when you need them to shine.

Wouldn’t it be great if there were a simple solution to turn this around and elevate their business development skills?

In this powerful presentation, Dean Hyers of SagePresence draws from his 14 years of experience in New Business Development and Interview Coaching to share his perspective on what you and your leadership team can do to raise the business development communication bar.

An organization-wide shift in communication that gets everybody in the chorus of voices singing your firm's value proposition begins with leadership. And it culminates in the entire organization willingly, actively, and successfully taking on the challenges of business development that consistently raise the bottom line.

Who Should Attend:
Firm Principals
Marketing Director
Marketing Manager
Marketing Staff
Business Development Director
Business Development Staff
Communications Coordinator

Learning Objectives:

1. Understand what you and your leadership team can do differently to engage your team in taking on the challenges of business building.
2. Recognize how to incorporate training so that your team learns crucial communication skills in the field and on-site, to build professional relationships, forge trust, listen for opportunity, and inspire productive action.
3. Know what you can do to make that learning stick, so that business-building activities gain and sustain momentum.
4. Understand what it takes to create a work culture that continually reinforces productive communication throughout the team so that every staff member has what they need to be a positive and effective ambassador for your company.

SMPS Domains of Practice (for CPSM)
6 - Information, Resource, and Organizational Management

About the Speaker

Dean Hyers

Dean Hyers is co-founder and partner of SagePresence, a boutique learning & development company dedicated to elevating communication competencies for professional service organizations. SagePresence was founded in 2001 around Dean's background in film, from which he cultivated a unique expertise in storytelling and facilitating performances that truly speak to audiences. Since this time, Dean has delivered countless presentations, workshops, and coaching to help thousands of clients generate confident and influential "stage presence" to win their audiences over, everywhere from the networking floor to the presenter's stage. As a partner of SagePresence, Dean has helped countless professionals advance inside of their organizations and their careers, and has assisted in organizations winning nearly $4 billion in new business.